ISBI - Internet Search Techniques and Business Intelligence 7,5 hp, (Teknik för internetsökning och omvärldsbevakning, in Swedish)
Short description
The course covers techniques for information retrieval and analysis on the Internet. We study fundamentals of document retrieval, search engine principles and algorithms including web site optimization, web mining including analysis of behavior patterns and online reviews, tools for monitoring online news. The course has non-mandatory campus lectures as well as a distance education version.
Required knowledge
General eligibility
Aim
The course gives an insight into the techniques for information searching and monitoring applied on the Internet. After the course is finished, the students should be able to:
- Compare the models of information retrieval, explain their advantages and disadvantages.
- Measure the quality of information retrieval tools.
- Explain the principles and algorithms used by major search engines and apply this knowledge for developing one’s own web documents.
- Explain how Business Intelligence systems work, their strength and weaknesses.
- Make a specification of a Business Intelligence system that fulfills certain requirements.
- Explain and choose language technology tools that increase the quality of document retrieval and filtering.
- Use the terminology and concepts in information retrieval and business intelligence
Syllabus
The course gives an insight into techniques for information retrieval and news monitoring on the Internet. We will study the fundamentals of document processing, text summarisation, search engine principles and algorithms, web optimisation methods, as well as business intelligence applications and extraction of information from news using automatic text summarisation.
The course is delivered in English. The students are welcome to use English and Swedish.
Goal
The course gives an insight into the techniques for information searching and monitoring applied on the Internet. After the course is finished, the students should be able to:
Compare the models of information retrieval, explain their advantages and disadvantages.
Measure the quality of information retrieval tools.
Explain the principles and algorithms used by major search engines and apply this knowledge for developing one’s own web documents.
Explain how Business Intelligence systems work, their strength and weaknesses.
Make a specification of a Business Intelligence system that fulfills certain requirements.
Explain and choose language technology tools that increase the quality of document retrieval and filtering.
Use the terminology and concepts in information retrieval and business intelligence.
http://dsv.su.se/en/education/distance/ISBI/.